Why Does Apple Always Set the Time to 9:41 AM in iPhone Ads?
Do you think 9:41 AM is Random? Think Again!
On September 9th, 2024, I was watching Apple’s big event and noticed something intriguing — the new iPhones and iPads all displayed at the same time: 9:41 AM. My curiosity kicked in, and after digging deeper on the internet, I found that in all their ads, even in previous years, the time was always set to 9:41 AM. It couldn’t be a coincidence, right?
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As it turns out, there’s a reason behind this. In 2007, during one of Apple’s most iconic keynote presentations, Steve Jobs introduced the first-ever iPhone at exactly 9:41 AM. This was the moment when the world got its first glimpse of the device that would revolutionize the tech industry. Jobs had carefully timed his presentation so that the iPhone appeared on-screen precisely at 9:41 AM, perfectly aligning with the event’s schedule.
Since then, Apple has consistently featured 9:41 AM in all their iPhone and iPad marketing materials and ads. It’s their way of paying tribute to that groundbreaking moment and…
